In a bid to further their advertising business, some establishment have resorted to stealing the personal data of their customers and all the while the customers are not even aware of what is going on. This has left people vulnerable to cyber attacks and hacking but Noiz is going to introduce a different approach which will save the industry from such practices.
The advertising industry needs an improved system that will help it's operations to occur smoothly. The current centralized system which is utilized for their operation is highly porous without adequate security, hence the reason a company like Facebook was hit with cases of irregularities. Noiz is the product that will bring order to the advertising industry through the introduction of blockchain technology.
A Credible Solution
The Noiz product is a blockchain based platform which means that all its operations are transparent and open to all to see.
This product, being a permission based system, will give customers freedom and security over their personal information and allow them to decide who gets to have access to them. If the customer decides to share their data, they will receive incentives as a way to encourage them and others to share their personal information and get rewarded in the process.
Strategy Of Noiz
Surveys: Noiz gives the users of their platform an added advantage of performing market survey through their platform. Also research into products can be undertaken by consumers on their platform and the consumers will receive Tokens as reward.
Automatic Targeting: This strategy provides a more direct and simplified targeting strategy for Advertisers whereby with just a keyword, the Noizbot will search out publishers who are already into such advertisement.
Manual Targeting: This feature makes the line of communication between advertisers and publishers to become of full effect as advertisers can directly contact publishers and give them a contract to publish their adverts. This contract will be made authentic through the Noiz platform. In the case the publisher accepts the contract the publisher will take the advert to their website.
Audience Targeting: Advertisers seeking to work with consumers can search for consumers who already have a good working relationship with other advertisers through their information history stored on the Noiz blockchain.
Why NOIZ Remains An Outstanding Opportunity To Change The Industry
The NOIZ platform will be regulated by their own bot called NIKOLA which will ensure that no scam ads are operational on their ecosystem.
Noiz allows their users to either vote for or against an ad depending on how relevant it is.
Consumers will gain incentives by participating in approval process of ads.
Conclusion
The use of artificial intelligence will make the operations of the advertising industry better and Noiz will use its blockchain platform to introduce better ways of doing things into the industry. With Noiz, the industry will become more transparent and trustworthy.
NOIZ promises to be a revolutionary project that will also help companies maximize on their advertisement budget by eliminating fraudulent traffic statistics through multiple layer analysis which will filter fake traffic and bot actions.
The ICO is ongoing, click on any of the links below to get whitelisted:
Project Whitepaper: https://bit.ly/2vD6Emx
Telegram Chat: https://bit.ly/2KMwvNB
Written by babilon
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